AddThis is a widely used social bookmarking service. They've recently published an infographic with some of the most striking trends in sharing over 2011.
Timeline of the most shared events in 2011
- Facebook makes up 52.1% of sharing on the web
- Twitter makes up 13.5% of sharing (still less than email, print and favorites) but grows 576.9%. In Japan, Twitter makes up 52% of sharing.
- Tumblr sharing grows by 1299.5% and is accelerating
- Address bar sharing creates 1600% viral lift.
Czech tech start-up ZoomSphere just published detailed statistics for major social networks like Facebook, Twitter, Google Plus or LinkedIn. They also compile the rankings of the most popular sites for each country. It's still too early to draw any conclusions - especially if being "circled" by a few hundred Google+ users already lands you in the Belgian Top10. But it's interesting to see how mainly geeky topics get most attention on Google+.
By the way: if you're on Google+, make sure to check out Conversity.be Google+ Page, sharing information, best practices and news about businesses and organisations on Google+.
Google+ Belgian Top 10 pages
- Mobile internet provider Mobile Vikings
- Community based Linux Enterprise Computing Centos
- Daily electro, industrial music news magazine Side-Line Magazine
- United Nations Information Centre Pretoria (in South Africa)
- Open source content management framework Drupal
- Site francophone d'information en BelgiqueLesoir.be
- Travels, pictures and experiences website TravelWithUs.be
- Terminal based IRC client for UNIX systems Irssi
- iPhone info site belgium-iphone.lesoir.be
- caregraphic // graphiste web & print
Facebook Belgian Top 10 pages
For the sake of completion: ZoomSphere also has a top 10 of Belgian Facebook Pages. I left out Ferrero Rocher (is Italian) and MPokora from the list (he's French). And here, too, Jean-Claude Van Damme is the top Belgian brand on Facebook in terms of Likes.
The one thing that's missing from Twitter's big Fly update, is the ability to display conversations on Twitter as such. To be honest, spending time on Twitter often feels like sitting on a bus with fifty other people, who are all on their cellphones talking to fifty other people. You'll miss out half of most conversations.
There are currently 721 million active Facebook users (more than 10% of the global population), with 69 billion friendships among them. The Laboratory for Web Algorithmics of the Università degli Studi di Milano just published a study of how these friends' age distribute. In short: Facebook users tend to have friends of about the same age, a pattern that holds true even for users aged 60.
Chart from Marketingscharts.com:
Data from the study indicates that Facebook friends are also very locally clustered, with 84% of all connections being between users in the same country.
Also from the research: the median friend count on Facebook is 100, while the average friend count is 190 - which is awfully close to Dunbar's number.