Social sign-in: Facebook, Twitter and LinkedIn
From Social login @ wikipedia.org:
Social login, also known as social sign-in, is a form of single sign-on using existing login information from a social networking service such as Facebook or Twitter to sign into a third party website in lieu of creating a new login account specifically for that website. It is designed to simplify logins for end users as well as provide more and more reliable demographic information to web developers.
In reality, it's often a tradeoff between rich profile information and streamlined registrations.
According to research from Gigya [.pdf], web users who log into 3rd party sites with Facebookâs Graph API spend 50% more time on those sites, and view twice as many pages. Facebook is also most often used as a social login:
Facebook however, provides the fewest data fields by default:
Image source: What Can You Learn from Social Sign-On? [GRAPHIC] @ http://blog.eloqua.com/:
Don’t miss a thing!
Categories:
- All (5)
- Analytics (24)
- Attention (5)
- B2B (2)
- bios and contact list (1)
- Blogs (6)
- Blogs (1)
- Budget (8)
- Case (21)
- Checklist (5)
- Content marketing (17)
- Conversation (39)
- Conversation manager (3)
- Conversion (34)
- Conversity (53)
- Conversity client (3)
- Crisis Communication Procedures (2)
- Customer care (5)
- Customer focus tactics (4)
- Definitions (24)
- Digital body language (6)
- Edgerank (1)
- F-commerce (1)
- F-store (1)
- Facebook (90)
- Files (5)
- Flickr (2)
- Foursquare (1)
- Frictionless sharing (1)
- Google (13)
- Google+ (1)
- How-to (11)
- HR (5)
- Influence (2)
- Infograph (105)
- Innovation (17)
- Instagram (1)
- KPIs (16)
- LinkedIn (17)
- Location-based services (6)
- Location-based services (1)
- Mobile (5)
- Netlog (1)
- Observation (16)
- Online communities (1)
- Peer recommendation (3)
- Photos (3)
- Pinterest (11)
- Preparing (8)
- Presence (18)
- Presentations (33)
- profile pictures (3)
- Report (40)
- Risks and benefits (3)
- ROI (8)
- Searching & monitoring (10)
- SlideShare (1)
- Social (42)
- Social commerce (8)
- Social CRM (15)
- Social graph (2)
- Social media (7)
- Social media advertising (3)
- Social media for business (22)
- Social Media Plan (4)
- Social Media Release (1)
- Social sign-in (1)
- social signals (1)
- SoLoMo (2)
- Speaking assignments (5)
- Starting conversations (16)
- Streisand effect (1)
- Tools (9)
- Trusted filter (3)
- Twitter (39)
- Video (15)
- Vine (1)
- Viral (3)
- Viral videos (3)
- YouTube (8)
Archives:
- May 2013 (8)
- April 2013 (12)
- March 2013 (10)
- February 2013 (11)
- January 2013 (7)
- December 2012 (17)
- November 2012 (6)
- October 2012 (1)
- September 2012 (4)
- August 2012 (6)
- July 2012 (9)
- June 2012 (7)
- May 2012 (11)
- April 2012 (6)
- March 2012 (8)
- February 2012 (10)
- January 2012 (8)
- December 2011 (8)
- November 2011 (5)
- October 2011 (6)
- September 2011 (9)
- August 2011 (11)
- July 2011 (17)
- June 2011 (8)
- May 2011 (17)
- April 2011 (20)
- March 2011 (14)
- February 2011 (18)
- January 2011 (8)
- December 2010 (9)
- November 2010 (16)
- October 2010 (13)
- September 2010 (27)
- August 2010 (7)
- July 2010 (14)
- June 2010 (33)


