From Women Collaborating With Social Media More Than Men [Infographic] @ readwrite.com:
A new study from Ipsos commissioned by Microsoft found that 46% of respondents believed that their work was more productive using social media tools. Breaking that down by gender, 49% of men believe they get more work done using social media, with 44% of women making the same argument.
Also from the report:
Women tend to use social tools to communicate with colleagues and clients as well as to share and review document, while men tend to use social tools to grow their networks and research competitors.
From 10 Key Stats of the Community Manager Space #CMAD @ web-strategist.com:
Altimeter Group conducted analysis of 30 global job descriptions of Community Managers to ascertain patterns on job requirements and skills.
Out of 30 Community Manager job descriptions, the most critical requested skills were writing ability (83%), customer relations in online channels in normal daily conditions (76%), and working with other departments (53%). Other critical skills included reporting, and providing feedback to product teams on innovations and improvements. A few of the requirements included passion/tact/clever people skills, as well as passion for the topic and vertical the CM was covering.
According to a recent survey of employees by Brandfog, there are 6 main reasons:
Screenshot is taken from Infographic: Which CEOs Are More Social?.
The accompanying video is interesting too. Even with the presence that many Fortune 500 CEOs have, they have barely updated or engaged at all.