29Nov/110
Comscore: Europe has highest proportion of social networking activity worldwide
Highlights from comScore: The Social Media Landscape, with more details on the EMEA region and focus on social networking trends, social and mobile, altogether with social and advertising.
- In September 2011, 82.1% of worldwide users visited a social network , that’s 1.6 billion visitors
- 18.8% of total time spent online was on a social network
- Facebook has dominated the Social Networking category throughout Europe, and continues to surpass local favourites (e.g. StudiVZ in Germany, Hyves in Netherlands)
