23Dec/110
ComScore: In Belgium 93% of online population uses social media
In their annual report global management firm comScore released some striking stats on the penetration and usage of social media platforms throughout the world.
Regardless of how open or closed a society may be, it is safe to assume that more than half of local online populations are engaging in online social networking, making the practice comparatively ubiquitous around the world.
In Europe, for example, 98% of the online population in the U.K. is active on social networks.
Further reading:
- It’s a Social World: Top 10 Need-to-Knows About Social Networking and Where It’s Headed @ comscore.com
- ComScore’s 2011 Social Report: Facebook Leading, Microblogging Growing, World Connecting @ techcrunch.com