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	<title>Conversity.be</title>
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	<link>http://www.conversity.be/blog</link>
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		<title>Comscore: Facebook is the only truly global social network</title>
		<link>http://www.conversity.be/blog/comscore-facebook-is-the-only-truly-global-social-network/</link>
		<comments>http://www.conversity.be/blog/comscore-facebook-is-the-only-truly-global-social-network/#comments</comments>
		<pubDate>Fri, 18 May 2012 06:13:32 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2206</guid>
		<description><![CDATA[From Facebook: Around the World in 800 Days @ blog.comscore.com: Over the past 27 months, or roughly 800 days, Facebook has overtaken local competitors in 8 additional markets and is now the most popular social networking site in 39 out of the 44 countries on which comScore reports individually. Only China, Japan, Russia, South Korea [...]]]></description>
			<content:encoded><![CDATA[<p>From <a href="http://blog.comscore.com/2012/05/facebook_around_the_world_in_800_days.html">Facebook: Around the World in 800 Days</a> @ blog.comscore.com:</p>
<blockquote><p>Over the past 27 months, or roughly 800 days, Facebook has overtaken local competitors in 8 additional markets and is now the most popular social networking site in 39 out of the 44 countries on which comScore reports individually. Only China, Japan, Russia, South Korea and Vietnam have different market leaders in terms of audience size.</p></blockquote>
<p>The timeline below illustrates how Facebook overtook social media platforms who were local market leaders, like Windows Live Profile, Orkut, StudiVz, Yahoo Wretch, Hyves and NK.pl:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/facebookovertakes.png"><img class="aligncenter size-full wp-image-2208" title="facebookovertakes" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/facebookovertakes-e1337321580733.png" alt="" width="500" height="238" /></a></p>
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		<title>Facebook stats for Belgium: now also available from AllFacebook.com</title>
		<link>http://www.conversity.be/blog/facebook-stats-for-belgium-now-also-available-from-allfacebook-com/</link>
		<comments>http://www.conversity.be/blog/facebook-stats-for-belgium-now-also-available-from-allfacebook-com/#comments</comments>
		<pubDate>Mon, 14 May 2012 19:10:20 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2197</guid>
		<description><![CDATA[Everyone's favourite source for local Facebook data is http://socialbakers.com/, which has interesting snapshots of demographics for Belgian Facebook users. Today AllFacebook.com also launched country statistics. One of them shows how the amount of Belgian Facebook users has only slightly grown in the past year: For their age stats, SocialBakers uses a pie chart: AllFacebook has the [...]]]></description>
			<content:encoded><![CDATA[<p>Everyone's favourite source for local Facebook data is <a href="http://socialbakers.com/">http://socialbakers.com/</a>, which has interesting <a href="http://www.socialbakers.com/facebook-statistics/belgium">snapshots of demographics for Belgian Facebook users</a>.</p>
<p>Today AllFacebook.com also launched <a href="http://www.allfacebookstats.com/en/country-statistics/">country statistics</a>. One of them shows how the <a href="http://www.allfacebookstats.com/en/country-statistics/belgium/?period=1year">amount of Belgian Facebook users</a> has only slightly grown in the past year:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/FacebookUserGrowthBelgium.png"><img class="aligncenter size-full wp-image-2199" title="FacebookUserGrowthBelgium" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/FacebookUserGrowthBelgium-e1337022361330.png" alt="" width="500" height="325" /></a></p>
<p>For their age stats, SocialBakers uses a pie chart:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/country-be-age-ratio.png"><img class="aligncenter size-full wp-image-2203" title="country-be-age-ratio" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/country-be-age-ratio-e1337022580826.png" alt="" width="500" height="307" /></a></p>
<p>AllFacebook has the age and sex parameter combined:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/FacebookAgeGenderBelgium.png"><img class="aligncenter size-full wp-image-2201" title="FacebookAgeGenderBelgium" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/FacebookAgeGenderBelgium-e1337022517451.png" alt="" width="500" height="384" /></a></p>
<p>&nbsp;</p>
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		<item>
		<title>Social business case: Tesco</title>
		<link>http://www.conversity.be/blog/social-business-case-tesco/</link>
		<comments>http://www.conversity.be/blog/social-business-case-tesco/#comments</comments>
		<pubDate>Mon, 14 May 2012 11:24:44 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Case]]></category>
		<category><![CDATA[Social media for business]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2191</guid>
		<description><![CDATA[From Tech Trends 2012 - Elevate IT - for digital business[.pdf] by deloitteblog.co.za: Social business is still in its early days. These initial waves are about unlocking insights based on people’s behavior and relationships, and on supplementing the enterprise’s traditional view of markets and employees. Even more value can be gained as companies restructure how [...]]]></description>
			<content:encoded><![CDATA[<p>From Tech Trends 2012 - Elevate IT - for digital business[<a href="http://deloitteblog.co.za.www102.cpt1.host-h.net/wp-content/uploads/2012/03/Deloitte-Tech-Trends-2012.pdf">.pdf</a>] by deloitteblog.co.za:</p>
<blockquote><p><strong>Social business is still in its early days.</strong> These initial waves are about unlocking insights based on people’s behavior and relationships, and on supplementing the enterprise’s traditional view of markets and employees.<br />
Even more value can be gained as companies restructure how work gets done through <strong>social engagement</strong> – and by <strong>customizing messaging, promotions and even products, based on individual and community desires</strong>. Social awareness can give way to social empowerment – once again placing people at the heart of business.</p></blockquote>
<p>[...]</p>
<blockquote><p>Tesco, the United Kingdom’s largest retailer, has been a leading proponent of social business. From early entries into social monitoring and command centers, to ambitious social commerce campaigns, to the acquisition of social marketing firm BzzAgent, Tesco is embedding social sensibilities into virtually all aspects of its business, from loyalty programs to stocking and procurement decisions.</p></blockquote>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/tesco_social.jpg"><img class="aligncenter size-full wp-image-2193" title="tesco_social" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/tesco_social-e1336994643411.jpg" alt="" width="500" height="185" /></a></p>
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		<title>Study: mothers as more versatile, present, active and engaged users of social media</title>
		<link>http://www.conversity.be/blog/study-mothers-as-more-versatile-present-active-and-engaged-users-of-social-media/</link>
		<comments>http://www.conversity.be/blog/study-mothers-as-more-versatile-present-active-and-engaged-users-of-social-media/#comments</comments>
		<pubDate>Mon, 14 May 2012 11:11:16 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Report]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2185</guid>
		<description><![CDATA[From “S-Net: A Study on Social Media Usage &#38; Behavior” by Publicis Groupe owned Perfomics: Moms are more likely than other women to: Visit Facebook at least daily (85% vs. 73%) Have had a Facebook account for more than one year (82% vs. 76%) Say their Facebook account is very/extremely important to them (68% vs. [...]]]></description>
			<content:encoded><![CDATA[<p>From “<a href="http://www.performics.com/news-room/press-releases/Social-Media-Study-Moms-Active-Social-Networks/1440">S-Net: A Study on Social Media Usage &amp; Behavior</a>” by Publicis Groupe owned Perfomics:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/Performics_S-Net-Social-Media-Moms_Facebook.png"><img class="aligncenter size-full wp-image-2187" title="Performics_S-Net Social Media Moms_Facebook" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/Performics_S-Net-Social-Media-Moms_Facebook.png" alt="" width="418" height="504" /></a></p>
<p>Moms are more likely than other women to:</p>
<ul>
<li>Visit Facebook at least daily (85% vs. 73%)</li>
<li>Have had a Facebook account for more than one year (82% vs. 76%)</li>
<li>Say their Facebook account is very/extremely important to them (68% vs. 54%)</li>
</ul>
<p>More in this slide deck:</p>
<div style="width:425px" id="__ss_12515090"> <strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/performics_us/snet-social-media-moms-summary-april-2012" title="Snet Social Media Moms Summary April 2012" target="_blank">Snet Social Media Moms Summary April 2012</a></strong> <iframe src="http://www.slideshare.net/slideshow/embed_code/12515090?rel=0" width="425" height="355" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>
<div style="padding:5px 0 12px"> View more presentations from <a href="http://www.slideshare.net/performics_us" target="_blank">Performics</a> </div>
</p></div>
]]></content:encoded>
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		<title>Instagram&#8217;s secret recipe</title>
		<link>http://www.conversity.be/blog/instagrams-secret-recipe/</link>
		<comments>http://www.conversity.be/blog/instagrams-secret-recipe/#comments</comments>
		<pubDate>Mon, 14 May 2012 11:00:31 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Infograph]]></category>
		<category><![CDATA[Instagram]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2179</guid>
		<description><![CDATA[Free photo sharing app Instagram is heading fast toward the 100 million users milestone: More in this Infographic: Instagram Statistics 2012 @ digitalbuzzblog.com From Instagram's Fun Facts infograph made by Followgram: Why users use it: record memories viewpoints exchange relax Why users share: enjoy something jointly with others self-improvement through judgement common interests Users' motivations: users [...]]]></description>
			<content:encoded><![CDATA[<p>Free photo sharing app <a href="http://instagr.am/">Instagram</a> is heading fast toward the 100 million users milestone:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/instagramusergrowth.png"><img class="aligncenter size-full wp-image-2181" title="instagramusergrowth" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/instagramusergrowth-e1336993069434.png" alt="" width="500" height="224" /></a></p>
<p>More in this <a href="http://www.digitalbuzzblog.com/infographic-instagram-stats/">Infographic: Instagram Statistics 2012</a> @ digitalbuzzblog.com</p>
<p>From <a href="http://digitalbuzz.s3.amazonaws.com/wp-content/uploads/2012/05/infographic_instagram_big2.jpg">Instagram's Fun Facts infograph</a> made by Followgram:</p>
<p>Why users use it:</p>
<ul>
<li>record memories</li>
<li>viewpoints exchange</li>
<li>relax</li>
</ul>
<p>Why users share:</p>
<ul>
<li>enjoy something jointly with others</li>
<li>self-improvement through judgement</li>
<li>common interests</li>
</ul>
<p>Users' motivations:</p>
<ul>
<li>users take pictures both for themselves and for others</li>
</ul>
<p>Users's occupation:</p>
<ul>
<li>few photo pros</li>
<li>mostly amateurs interested in taking the hobby of photography seriously</li>
</ul>
<p>Why the community?</p>
<ul>
<li>to receive support and validation</li>
<li>broadcasting platform</li>
</ul>
<p>&nbsp;</p>
]]></content:encoded>
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		<item>
		<title>Cool Facebook idea: tag yourself in this infographic</title>
		<link>http://www.conversity.be/blog/cool-facebook-idea-tag-yourself-in-this-infographic/</link>
		<comments>http://www.conversity.be/blog/cool-facebook-idea-tag-yourself-in-this-infographic/#comments</comments>
		<pubDate>Sat, 05 May 2012 09:29:19 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[How-to]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2169</guid>
		<description><![CDATA[Mindjet (http://www.mindjet.com/) produces software, services and apps that improve how people work together. Kudos for their use of a pretty, Jess3 made infographic for their Facebook Page cover photo: But they've also used it with the "tag yourself in this photo" feature: This tactic has its limits: a maximum amount of 50 people can be [...]]]></description>
			<content:encoded><![CDATA[<p>Mindjet (http://www.mindjet.com/) produces software, services and apps that improve how people work together. Kudos for their use of a pretty, Jess3 made infographic for <a href="http://www.facebook.com/mindjet">their Facebook Page </a>cover photo:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/coverphoto.png"><img class="aligncenter size-full wp-image-2171" title="coverphoto" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/coverphoto-e1336210042426.png" alt="" width="500" height="315" /></a></p>
<p>But they've also used it with the "tag yourself in this photo" feature:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/tagyourself.png"><img class="aligncenter size-full wp-image-2173" title="tagyourself" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/tagyourself-e1336210093624.png" alt="" width="500" height="256" /></a></p>
<p>This tactic has its limits:</p>
<ul>
<li>a maximum amount of 50 people can be tagged in one Facebook photo</li>
<li>the <a href="http://www.facebook.com/help?faq=125379114252045">size of the cover photo</a> and shared photos have their own, specific dimensions (in this case, a part of the drawing is lost)</li>
</ul>
<p>From <a href="http://www.dreamgrow.com/facebook-cheat-sheet-sizes-and-dimensions/">Facebook Cheat Sheet: Sizes and Dimensions</a> @ dreamgrow.com:</p>
<p>The Cover Photo for Facebook’s timeline's ideal dimensions are</p>
<ul>
<li>Width: 851px</li>
<li>Height: 315px</li>
</ul>
<p>Facebook will take the centre of the image and cut it out accordingly. You can later adjust the horizontal (landscape images) or vertical (portrait images) position of the picture.</p>
<ul>
<li>Width: 403px</li>
<li>Height: 403px</li>
</ul>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/05/pinnedpostpicturesize.jpg"><img class="aligncenter size-full wp-image-2175" title="pinnedpostpicturesize" src="http://www.conversity.be/blog/wp-content/uploads/2012/05/pinnedpostpicturesize-e1336210139641.jpg" alt="" width="403" height="404" /></a></p>
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		<title>LinkedIn &amp; SlideShare: a perfect match</title>
		<link>http://www.conversity.be/blog/linkedin-slideshare-a-perfect-match/</link>
		<comments>http://www.conversity.be/blog/linkedin-slideshare-a-perfect-match/#comments</comments>
		<pubDate>Fri, 04 May 2012 08:32:16 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Definitions]]></category>
		<category><![CDATA[SlideShare]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2159</guid>
		<description><![CDATA[LinkedIn just announced it agreed to acquire SlideShare, a leading professional content sharing community. From the press release: "Presentations are one of the main ways in which professionals capture and share their experiences and knowledge, which in turn helps shape their professional identity," said LinkedIn CEO Jeff Weiner. "These presentations also enable professionals to discover [...]]]></description>
			<content:encoded><![CDATA[<p>LinkedIn <a href="http://www.marketwatch.com/story/linkedin-to-acquire-slideshare-2012-05-03">just announced</a> it agreed to acquire SlideShare, a leading professional content sharing community.<br />
From the press release:</p>
<blockquote><p>"Presentations are one of the main ways in which professionals capture and share their experiences and knowledge, which in turn helps shape their professional identity," said LinkedIn CEO Jeff Weiner. "These presentations also enable professionals to discover new connections and gain the insights they need to become more productive and successful in their careers, aligning perfectly with LinkedIn's mission and helping us deliver even more value for our members. We're very excited to welcome the SlideShare team to LinkedIn."</p></blockquote>
<p>More, obviously, in this SlideShare deck uploaded by LinkedIn:</p>
<div id="__ss_12789180" style="width: 425px;"><strong style="display: block; margin: 12px 0 4px;"><a title="LinkedIn and Slideshare" href="http://www.slideshare.net/linkedin/linkedin-and-slideshare" target="_blank">LinkedIn and Slideshare</a></strong> <iframe src="http://www.slideshare.net/slideshow/embed_code/12789180?rel=0" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" width="425" height="355"></iframe></p>
<div style="padding: 5px 0 12px;">View more presentations from <a href="http://www.slideshare.net/linkedin" target="_blank">LinkedIn</a></div>
</div>
<p>One of the LinkedIn Applications I highly recommend in <a href="http://conversity.be/en/the-conversity-book/">The Conversity Model</a> is <a href="http://www.linkedin.com/opensocialInstallation/preview?_ch_panel_id=1&amp;_applicationId=1200">the SlideShare application</a>:</p>
<blockquote><p>A perfect match. SlideShare is an on-line hosting service for your PowerPoint and keynote slides. LinkedIn’s <a href="http://www.linkedin.com/opensocialInstallation/preview?_ch_panel_id=1&amp;_applicationId=1200"> SlideShare application</a> not only allows you to view the presentations of all your connections, but also helps you to identify experts for certain industries and topics. Most importantly, it allows you to reinforce your professional reputation and brand by embedding SlideShare presentations in your LinkedIn profile to feature your portfolio and work.</p></blockquote>
<p>What is SlideShare?</p>
<blockquote><p>Founded in 2006, SlideShare is a leading <strong>professional content sharing community</strong>. Professionals can upload content for free, discover people through content, and content through people. SlideShare brings <strong>presentations, documents and videos</strong> to life on the web for professionals to discover and share. Premium social content marketing subscriptions enable professionals and brands to gain social media engagement and generate sales leads. The company is based in San Francisco, Calif.</p></blockquote>
<p>Some facts and figures about SlideShare (source is Google Ad Planner unless stated differently):</p>
<ul>
<li>Founded in October 2006</li>
<li>Unique visitors:</li>
<ul>
<li>Belgium: 53K</li>
<li>global: 26M, "nearly 29M" (source: Comscore)</li>
</ul>
<li>Presentations <em>uploaded</em> so far: 9M (source: SlideShare Press Center)</li>
<li>Presentations <em>embedded</em> so far: 7.4M across 1.4M unique domains (source: SlideShare Press Center)</li>
<li>Reach of online population:</li>
<ul>
<li>Belgium: 0.6%</li>
<li>global: 1.4%</li>
</ul>
<li>Page views</li>
<ul>
<li>Belgium: 570K</li>
<li>global: 140M</li>
</ul>
<li>Avg time on site</li>
<ul>
<li>Belgium: 6:40</li>
<li>global: 6:00</li>
</ul>
</ul>
<p>&nbsp;</p>
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		<title>Facebook Groups: don’t abuse opt-out membership</title>
		<link>http://www.conversity.be/blog/facebook-groups-dont-abuse-opt-out-membership/</link>
		<comments>http://www.conversity.be/blog/facebook-groups-dont-abuse-opt-out-membership/#comments</comments>
		<pubDate>Tue, 01 May 2012 08:12:09 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2156</guid>
		<description><![CDATA[From the 5 Key Steps To Facebook Group Management @ allfacebook.com, this is by far the most important one: Any of your Facebook friends can add you to any group without your consent or knowledge at any time. [...] When you create a group, you also have the option to pull Facebook friends into your [...]]]></description>
			<content:encoded><![CDATA[<p>From the <a href="http://allfacebook.com/group-management_b87465#more-87465">5 Key Steps To Facebook Group Management</a> @ allfacebook.com, this is by far the most important one:</p>
<blockquote><p>Any of your Facebook friends can add you to any group without your consent or knowledge at any time. [...]<br />
When you create a group, you also have the option to pull Facebook friends into your newly formed group without contacting them first. Recall, though, when doing so, how easy it is for uninterested parties to quit groups on a whim. Avoid having your members leave by not posting an endless stream of spammy-ish non-information updates.</p></blockquote>
<p>Do you defriend or even block Facebook friends for being pulled into a <a href="http://www.facebook.com/about/groups">Facebook Group</a> you never wanted to join?</p>
<p>&nbsp;</p>
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		<title>Facebook: FMCG largest audiences, automotive biggest engagement</title>
		<link>http://www.conversity.be/blog/facebook-fmcg-largest-audiences-automotive-biggest-engagement/</link>
		<comments>http://www.conversity.be/blog/facebook-fmcg-largest-audiences-automotive-biggest-engagement/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 12:30:26 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Observation]]></category>
		<category><![CDATA[Report]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2126</guid>
		<description><![CDATA[Today Socialbakers.com released their Global Report focused on all industries active on Facebook. The report focuses on the top performing brands by several audience and engagement rate metrics. Some of the highlights from this report: The Auto industry - especially BMW, Ferrari and Mercedes Benz - is the most engaging industry on Facebook (0.207%) with the biggest [...]]]></description>
			<content:encoded><![CDATA[<p>Today Socialbakers.com <a href="http://www.socialbakers.com/blog/527-finally-here-the-biggest-global-social-media-report-on-facebook-industries/">released</a> their <a href="http://www.socialbakers.com/storage/www/sm-q1-q4-2012-global.png">Global Report</a> focused on all industries active on Facebook. The report focuses on the top performing brands by several audience and engagement rate metrics.</p>
<p>Some of the highlights from this report:</p>
<p>The <a href="http://www.socialbakers.com/facebook-pages/brands/tag/auto/">Auto industry</a> - especially BMW, Ferrari and Mercedes Benz - is the most engaging industry on Facebook (0.207%) with the biggest quarterly fan growth (up to 62%!). “<a href="http://www.socialbakers.com/blog/516-what-makes-car-brands-so-cool-in-social-media/%E2%80%9D">What Makes Car Brands So Cool In Social Media</a> sums up the brands’ efforts to create appealing visuals, engage local communities and launch <a href="http://www.socialbakers.com/blog/524-how-often-should-you-post-on-your-wall-to-engage-fans/">effective posting strategies</a> with a huge impact on the overall Facebook success.</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/04/527-pic3.jpg"><img class="aligncenter size-full wp-image-2142" title="527-pic3" src="http://www.conversity.be/blog/wp-content/uploads/2012/04/527-pic3-e1335788707505.jpg" alt="" width="500" height="206" /></a></p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/04/bmw.png"><img class="aligncenter size-full wp-image-2148" title="bmw" src="http://www.conversity.be/blog/wp-content/uploads/2012/04/bmw-e1335788980160.png" alt="" width="500" height="292" /></a></p>
<p><a href="http://www.socialbakers.com/facebook-pages/brands/tag/alcohol/">Alcohol brands</a> (like Heineken and Jack Daniel's) have also been investing a great amount of energy into social marketing and innovative ways of communicating their products online in the last quarter. Heineken is the industry leader with more than 6M Fans and a growth of 23% each quarter. <a href="http://www.socialbakers.com/facebook-pages/66157977601-bacardi">Bacardi rum</a> has been growing even faster and celebrating 150 years of “Mixing up the party” this year.</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/04/527-pic4.jpg"><img class="aligncenter size-full wp-image-2146" title="527-pic4" src="http://www.conversity.be/blog/wp-content/uploads/2012/04/527-pic4-e1335788835719.jpg" alt="" width="500" height="235" /></a></p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/04/heineken.png"><img class="aligncenter size-full wp-image-2150" title="heineken" src="http://www.conversity.be/blog/wp-content/uploads/2012/04/heineken-e1335789009125.png" alt="" width="500" height="292" /></a></p>
<p>More where this came from: <a href="http://www.socialbakers.com/storage/www/sm-q1-q4-2012-global.png">Global Report</a> [.png]</p>
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		<title>Mobile devices, and the effect they have on the amount of data traffic</title>
		<link>http://www.conversity.be/blog/mobile-devices-and-the-effect-they-have-on-the-amount-of-data-traffic/</link>
		<comments>http://www.conversity.be/blog/mobile-devices-and-the-effect-they-have-on-the-amount-of-data-traffic/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 07:09:47 +0000</pubDate>
		<dc:creator>Clo Willaerts</dc:creator>
				<category><![CDATA[Infograph]]></category>
		<category><![CDATA[Mobile]]></category>

		<guid isPermaLink="false">http://www.conversity.be/blog/?p=2132</guid>
		<description><![CDATA[Today, the number of networked devices is equal to the global population. By 2015, the number of networked devices will be twice the global population. In 2015, it would take you 5 years to view all video crossing IP networks each second. More in this infographic by intel:]]></description>
			<content:encoded><![CDATA[<p>Today, the number of networked devices is equal to the global population.<br />
By 2015, the number of networked devices will be twice the global population.<br />
In 2015, it would take you 5 years to view all video crossing IP networks each second.</p>
<p>More in <a href="http://scoop.intel.com/what-happens-in-an-internet-minute/">this infographic by intel</a>:</p>
<p><a href="http://www.conversity.be/blog/wp-content/uploads/2012/04/infographic_600_logo.jpg"><img class="aligncenter size-full wp-image-2134" title="infographic_600_logo" src="http://www.conversity.be/blog/wp-content/uploads/2012/04/infographic_600_logo-e1335769771179.jpg" alt="" width="500" height="361" /></a></p>
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