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10Jun/100

How Social Media changes sales

I'm not sure if I agree with all of the insights in Put social in your sales process and get to the next level but these comparisons made me think:

- Social media monitoring – the new lead gen
- Social engagement – the new cold calling
- Sharing and caring – the new nurturing process
- Community management – the new reference selling
- Mind share development – the new competitive edge
- Advocates engagement – the new closing amplifier
- Social CRM – your new Rolodex

More in this Slide deck:

Authors:

  • Andy Rudin, Expert in sales strategies for information technology products and services, Managing Principal at Outside Technologies, Inc
  • Axel Schultze, Founder and CEO of Xeequa, President of the Social Media Academy